More
    HomePartner ContentFawry and LA Market Join Forces to Empower Local Brands in Egypt

    Fawry and LA Market Join Forces to Empower Local Brands in Egypt

    Published on

    spot_img

    “Fawry” has entered into a strategic collaboration with “LA Market” to enhance the growth and success of local brands in Egypt. As a prominent player in banking technology and electronic payments, “Fawry” is committed to supporting women’s empowerment initiatives, thereby strengthening both businesses and the local landscape.

    Specializing in financial technology solutions, “Fawry” aims to bring mutual benefits to both parties through this partnership, contributing to the overall development of the market. The collaboration underscores “Fawry’s” dedication to the Egyptian market by promoting digital transformation and digitization, offering diverse electronic services across various sectors

    Heba El-Awady, Chief Business Officer at Fawry, emphasized that the agreement bridges international and local markets, demonstrating a commitment to creating a global impact while addressing the specific needs of the Egyptian market. El-Awady highlighted the positive impact on the local community, fostering opportunities for businesses and contributing to economic growth.

    Lydiaa Akram, founder and CEO of LA Market, expressed pride in being the ideal partner for “Fawry” in the realm of banking technology and electronic payments. Akram underlined the hope to leverage Fawry’s extensive experience and unique resources in the Egyptian market, combining the strengths of both companies to enhance customer service. Akram

    also affirmed that the collaboration aims to promote women’s empowerment through specific initiatives and programs.

    Latest articles

    Nigeria’s Medsaf Quietly Shut Down in 2024 After Raising $2M to Digitise the Pharmaceutical Supply Chain

    Medsaf’s Delaware corporation is still undergoing formal wind-down procedures, while its Nigerian entity remains dormant.

    African Startup Deal Tracker — Newest Deals

    Here’s a closer look at the notable under-the-radar investment activity we’re tracking this week.

    West Africa’s Central Bank, BCEAO, Extends Fintech Licensing Deadline Amid Industry Pressure

    Launch Base Africa describes the development as one of the most closely followed issues on its platform in the region during the month of May.

    AfricInvest Ends Multi-Year Bet on Egyptian Fintech MDP

    The company, co-founded and led by Ahmed Nafie, offers an end-to-end digital payment infrastructure solution across Africa and the Middle East.

    More like this

    Nigeria’s Medsaf Quietly Shut Down in 2024 After Raising $2M to Digitise the Pharmaceutical Supply Chain

    Medsaf’s Delaware corporation is still undergoing formal wind-down procedures, while its Nigerian entity remains dormant.

    African Startup Deal Tracker — Newest Deals

    Here’s a closer look at the notable under-the-radar investment activity we’re tracking this week.

    West Africa’s Central Bank, BCEAO, Extends Fintech Licensing Deadline Amid Industry Pressure

    Launch Base Africa describes the development as one of the most closely followed issues on its platform in the region during the month of May.