At the heart of Journify’s model is a simple but timely proposition: helping brands across the Middle East activate and monetise first-party data — the data customers willingly share with them — across platforms like Meta, Google, TikTok, X, and Snapchat.
Growers receive not only high-quality seedlings (5.3 million distributed in 2024) but also technical training, site visits to mills, and access to guaranteed offtake agreements.