More
    HomePartner ContentFawry and LA Market Join Forces to Empower Local Brands in Egypt

    Fawry and LA Market Join Forces to Empower Local Brands in Egypt

    Published on

    spot_img

    “Fawry” has entered into a strategic collaboration with “LA Market” to enhance the growth and success of local brands in Egypt. As a prominent player in banking technology and electronic payments, “Fawry” is committed to supporting women’s empowerment initiatives, thereby strengthening both businesses and the local landscape.

    Specializing in financial technology solutions, “Fawry” aims to bring mutual benefits to both parties through this partnership, contributing to the overall development of the market. The collaboration underscores “Fawry’s” dedication to the Egyptian market by promoting digital transformation and digitization, offering diverse electronic services across various sectors

    Heba El-Awady, Chief Business Officer at Fawry, emphasized that the agreement bridges international and local markets, demonstrating a commitment to creating a global impact while addressing the specific needs of the Egyptian market. El-Awady highlighted the positive impact on the local community, fostering opportunities for businesses and contributing to economic growth.

    Lydiaa Akram, founder and CEO of LA Market, expressed pride in being the ideal partner for “Fawry” in the realm of banking technology and electronic payments. Akram underlined the hope to leverage Fawry’s extensive experience and unique resources in the Egyptian market, combining the strengths of both companies to enhance customer service. Akram

    also affirmed that the collaboration aims to promote women’s empowerment through specific initiatives and programs.

    Latest articles

    Binance Exec Denied Bail in Nigeria, Again After Nearly a Year

    Gambaryan’s lawyer argued that his client’s health was in a “perilous” state, requiring urgent surgery for a herniated disc as well as psychiatric care due to severe anxiety and depression.

    Ivorian Fintech Waribei Secures Pre-Seed Funding to Expand its Digital Platform

    Waribei was founded by Ladislas Pham and Frédéric Fameni. The startup’s platform addresses a long-standing issue in West Africa’s retail sector: the limited availability of credit to SMEs.

    Endeavor South Africa Raises $10.8M in First Close of Harvest Fund III, Targets African Tech Firms 

    Endeavor aims for similar outcomes with Harvest Fund III, targeting a return of 25%, or three to four times the invested capital.

    Transform Health Fund Closes at $111M, Targets More Health-Tech After Kenya’s Lapaire

    By backing businesses focused on local supply chains, innovative care delivery, and digital solutions, the fund seeks to strengthen Africa’s healthcare systems while offering risk-adjusted returns to investors.

    More like this

    Binance Exec Denied Bail in Nigeria, Again After Nearly a Year

    Gambaryan’s lawyer argued that his client’s health was in a “perilous” state, requiring urgent surgery for a herniated disc as well as psychiatric care due to severe anxiety and depression.

    Ivorian Fintech Waribei Secures Pre-Seed Funding to Expand its Digital Platform

    Waribei was founded by Ladislas Pham and Frédéric Fameni. The startup’s platform addresses a long-standing issue in West Africa’s retail sector: the limited availability of credit to SMEs.

    Endeavor South Africa Raises $10.8M in First Close of Harvest Fund III, Targets African Tech Firms 

    Endeavor aims for similar outcomes with Harvest Fund III, targeting a return of 25%, or three to four times the invested capital.