MaC Venture Capital has previously backed African startups including Big Cabal Media (media), Afya Rekod (healthtech), and IdentityPass (identity verification).
MIC, together with Grindstone — a business accelerator co-owned by Knife Capital and Thinkroom — has designed the programme to accelerate high-growth, Black female-owned businesses with scalable models.
Since its 2022 launch, the company — owned by Chinese conglomerate PDD Holdings — has rapidly expanded into 90+ markets, luring shoppers with $5 wireless earbuds, $10 sneakers, and $3 T-shirts.
Despite the proliferation of fintech, e-commerce, and logistics platforms across Africa, a lack of formal addresses remains a blind spot in infrastructure.
